selling formats

Driven by the varying customer needs, Woolworths has developed distinct selling formats, including full-line stores, stocking the complete Woolworths range, those with only clothing and home products, and Woolworths Food stores – selling only Woolworths food. These are complemented by the Engen Food stops, offering customers the convenience of shopping a limited Woolworths food offering, 24 hours a day at a convenient location. The on-line channel offers customers the convenience of shopping through the internet.

in-store experience

Woolworths provides excellent customer service and is constantly seeking ways to enhance customers' in-store experience. Recent developments include areas for beauty treatments, the re-design of our beauty displays to make testing and sampling easier and more effective, and an increased focus on service throughout the chain. New store-in-store concepts such as Trenery and Country Road provide a unique destination within a store for selected product. The first of the next generation Woolworths food stores has been launched at Constantia Village with a modern and contemporary shopping experience.

franchisees

A number of Woolworths stores in South Africa are run on a franchise basis. Stores outside South Africa on the continent and stores in the Middle East are also franchise stores. Many of our franchises are black-owned and we are focusing on increasing that proportion, in support of our commitment to helping to build successful BEE businesses and support South African entrepreneurs.