This summer is about the great escape, and taking inspiration from soothing gardens, the beach and tropical retreats. And if a trip to the tropics is not on the cards right now, it’s easy to get the look at home with Woolworths’ new spring/ summer 2017 Homeware collection.
Merging urban life with global village lifestyles; give your home a taste of exotic destinations like Mexico, Marrakesh and Cuba. Think rich and quirky high summer fiesta; a blend of cultures and vibrant colours. New experiences and eclectic clashes of historic designs are integral to this exciting new range.
Inspired by watercolour washes with subtle decorative designs of diffused ombre, gestural florals with energetic strokes, and geometric updates created by colour, form, composition and optical effects – here are some of the top décor trends you’ll find in store this summer:
A Punchbowl of Colour
Orange and yellow are important colours for the season, bringing to life the sweetness of the tropics, through bold hues, softs shades and zesty bright pops of pigment, coupled with juicy fruit and tropical tones and patterns. Blush, another key colour for summer, offers a pretty, feminine accent, and blues, borrowed from shoreline shades of teal, grows in importance across the colour range. Green continues its momentum from the winter palette, using colours from lush foliage, and red, punches of pink, grey and pastels also form part of this colour-rich collection.
Table Top Patterns
Table top décor will take centre stage this season with something for everyone, from retro-inspired crockery to vintage glassware. Watercolour florals, monochromes and patchwork effects play a key role in the motifs and designs adorning serve- and dinnerware. Tropical and marine themes are renewed with hand-painted illustrations; and geometric patterns are used to create unexpected juxtapositions.
Neutrals are incorporated into this colour-centric collection with rustic and unrefined materials such as wood, clay and metal. String, rope and cord continue this theme, but in cleaner contemporary designs, made to stand out by knotted and woven intricate patterns and textures. A fresh take on metallic is introduced using fantastical liquid iridescence – a dark and liquid petrol-inspired finish used to create vivid accents in glass or metal.
Deliberate imperfections and weathered textures live beside concrete and frosted glass. With collections encompassing urban life and countryside aesthetics side by side, expect to see soft, feminine and decorative designs with modern urban touches. Natural textures are layered with a homely nostalgic feel, and vintage motifs, lace, linens and decorative florals combined with clean urban lines and materials.
From Barbados and Havana to Morocco to the countryside; hyper tropical to dreamy ombres, pattern and print… Woolworths’ eye-catching summer homeware collection has something for every trend and taste. Visit Woolworths stores countrywide or shop the collection online at www.woolworths.co.za.
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