Country Road was founded in 1974 in Australia, as a manufacturer and supplier of women’s casual cotton shirts. The brand was re-launched in 2004 and has evolved into a leading lifestyle brand renowned for stylish, high quality apparel, accessories and homeware. Country Road Group has subsequently expanded into a house of brands including Trenery, Witchery, Mimco, and Politix.
As at June 2020, Country Road Group had 631 store locations in Australia and New Zealand, 83 store locations in South Africa, and popular online stores for its brands. It employs close to 6 000 employees and has a strong loyalty programme with more than 2.1 million active members.