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WOOLWORTHS INTRODUCES YOGHURTS WITH AN AFRICAN FLAVOUR
June 22, 2010
Woolworths has launched a range of yoghurts made with traditional African botanicals including baobab, buchu and Rooibos. Each of the botanicals has been paired with favourite South African fruits including naartjie and peach. The introduction of the new range represents another delicious step on Woolworths Good Food Journey. The African Extracts range is made from Woolworths exclusive low fat Ayrshire milk, which is free of the synthetic hormone rBST (generally given to dairy cows to increase milk production). In line with the rest of Woolworths yoghurt range our African Extracts yoghurts have no added preservatives. Woolworths has also added HOWARU™ probiotic cultures which are clinically proven to stimulate the immune system and aid lactose digestion when eaten regularly. In keeping with Woolworths Good business journey goals (and like other Woolworths yoghurts) they’re packed in recyclable containers and the buchu & baobab extracts have been sustainably sourced.. The fruit flavours have been carefully selected to complement to subtle flavours of the African extracts: -The mild-flavoured fruit of the baobab tree, known in Africa as the ‘upside down tree’, has long been used to make a refreshing drink. The subtle flavour of baobab is complemented by either prickly pear or naartjie. -Buchu, a small, highly aromatic shrub that thrives on the cool mountain slopes of the Western Cape, has been used for centuries by the Khoi people as a herbal remedy. Its unique flavour is complemented by granadilla or blackcurrant. -Most South Africans are familiar with the refreshing taste of rooibos, which is naturally caffeine free and low in tannins. Orange, fynbos honey and peach provide ideal complements for the distinctive flavour of rooibos. The range of creamy, delicious yoghurts includes the following: -150 g tubs: Low Fat Ayrshire Naartjie with Baobab; Low Fat Ayrshire Granadilla with Buchu; Low Fat Ayrshire Peach with Rooibos & a hint of ginger; -1 kg tub: Low Fat Ayrshire Rooibos -300 ml drinking yoghurts: Low Fat Ayrshire Orange with Rooibos; Low Fat Ayrshire Naartjie with Baobab; Low Fat Ayrshire Blackcurrant with Buchu -Convenient packs of 6 x 100 ml tubs are available in an ‘all rooibos” combination of Rooibos, Rooibos & Fynbos Honey, and Peach with Rooibos & a hint of ginger, as well as a mixed pack containing Orange with Rooibos, Prickly Pear with Baobab, and Granadilla with Buchu. The new African Extracts Ayrshire yoghurt range is available at most Woolworths foodmarkets nationwide.
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